Archive for the ‘gPhone’ Category

QR codes – advertiser dream or reality

Tuesday, February 3rd, 2009

by Chilldor

If you have recently travelled or looked at magazines you have probably seen a strange black and with square shape barcode boxes. Actually you don’t have to go far – recent Mobile Monday in Toronto issued tickets that contained QR code – also known as “Quick Response” code. It is used to code and decode different information: business card, message, URL. Up to 7089 numbers or 4296 alphanumeric characters can be contained in one QR code.

Created by Japanese corporation Denso-Wave in 1994 QR codes have become recently very popular in Japan and in the rest of the World.

All one has to do to read the code is to have special program to decode 2D barcode and you will instantly have in your fingertips information hidden in its pattern. Next time you see it – check again it might be provided by Chilldor!

QR-can-give you more information about product

gPhone – why?

Saturday, November 24th, 2007

by Martin Koppel

I was reading emarketer’s newsletter and found an interesting writing about Google’s plans and why they decided to come out with so called gPhone.

At the moment there are at least twice as many cell phones than pc’s. It is obvious that Google cannot grow fast enough focused only on the PC’s. Idea is that Google should extend search marketing to new interactive platforms.

The chart below shows money today and in the future that Google can and can’t reach with classic pay-per-click Web advertising.
However, Google can reach those offline companies by pay-per-action (pay-per-call) over the mobile phone. Mobile search, maps and other applications enable Google to push search marketing principles into areas where the PC-Internet just can’t reach.

goog.gif

At least for me it seems logical step to make. Google has managed to become a real market leader and pioneer in Internet (for PC’s), they have ideas, knowhow, money and courage to do something crazy. I don’t want to predict anything, but i would buy Google’s stocks with hurry ;)

Have a first glance to gPhone!

Wednesday, November 21st, 2007

by Martin Koppel

gphone.jpg

It seems that Google has taken the world domination as their next goal. At the moment they have tonnes of information about what people are doing in Internet. They know what people are searching, mailing, looking in YouTube, writing to their documents, information about websites and they even can see your daily, weekly plans and schedules but this isn’t everything. Soon they will know much more – gPhone is coming.

To be honest I have never thought that gPhone is the next great super phone, but it is much cooler to say gPhone than Android- open source operating system for mobile phones by Google.

Well at last Google revealed some information and presented finally their new system. If you pay attention then you’ll also find out how are they going to send ads to mobile users. Small hint – see how can they use the notification function. As always it is wise to hear what Steve Ballmer has to say about new products, since he always has something sensible to say.

Watch the videos and find out what Android looks like and what Steve thinks about it.